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                        Recruitment Workforce Development

                        Training is experience without understanding: it doesn't ensure you can apply it successfully to any future situation. You train your body, but you educate the mind. In contrast, education is knowledge - you come away knowing how to apply what you learn and how to turn your experience into wisdom. 

                        Success of your recruiting efforts will to a large extent be dependent upon your recruiters’ sourcing acumen. Often copied never duplicated we are the gold  standard in sourcing training. A great portion of our time is dedicated to exploring, discovering and testing new ways to find, attract and engage with talent so you don't have to burn production cycles on experimentation. We select the stuff that gets results and bring you only the most advanced training on deep sourcing and competitive recruitment intelligence research for critical hires.

                        Oh, and we do it in a way that raises the level from beginners through experts alike. Training using only pre-formulated examples ultimately results in frustration when recruiters find in practice that methods don't run as smoothly as they did in class. Instead, we focus on coaching, mentorship and facilitation that brings about real knowledge.

                        We divide our material into three major sections/ Here is a representative sample of topics from each section:

                        Find Prospects

                        • Managing The Sourcing Desk (Roadmap and Overview)
                        • Understanding How Search Engines Work
                        • Global Search Engine Commands and Syntax
                        • Specialized Google Commands
                        • Advanced LinkedIn Searching
                        • Blog Sourcing
                        • Reference and Referral Sourcing
                        • People Lookups
                        • Direct-Sourcing from the Deep Web
                        • Bing, Exalead, Blekko and Specialty Search Engines
                        • Sourcing Competitive Recruitment Intelligence
                        • Natural Language Search
                        • Twitter and Facebook Search
                        • Peer Regression Search
                        • Telephone Sourcing
                        • Diversity and International Sourcing
                        • Sourcing Automation 1: RSS Feeds, Alerts, Filters and Dashboards
                        • Sourcing Automation 2: Toolbars, Bookmarklets, Macros, Scripts
                        • Sourcing Automation 3: Building Custom Search Engines
                        • Sourcing Automation 4: Maximizing the Broadlook Suite

                        Attract and Engage Talent

                        • Effective Emails and Direct Email Campaigns
                        • Mobile and SMS
                        • Advanced LinkedIn Networking and Branding
                        • Introduction to Social Media Outreach for Passive Talent
                        • Persuasive Communication
                        • Screening, Interviewing and Reference Checking
                        • Compelling Job Postings
                        • International Recruitment Principles
                        • Cold Calling Techniques
                        • Advanced Recruitment Marketing via Twitter
                        • Attracting Candidates via Blogs and Blogging
                        • Search Engine Optimization (SEO) for your Job Postings and Social Media
                        • Advanced Facebook Recruitment Marketing and Employment Branding
                        • Job Posting Metrics and International Job Posting Best Practices
                        • Search Engine Marketing (SEM), Search Engine Advertising (SEA), Pay-per-Click (PPC), Social/Contextual Ads
                        • Developing Your Own Online Talent Communities
                        • Social Media Strategies

                        Manage and Lead Sourcers

                        • Just-in-time Sourcing and Pipeline Management
                        • Turning Difficult Hiring Managers into Raving Fans
                        • Requisition Intake Meeting for Sourcers
                        • Managing Information Overload
                        • Productivity Tools
                        • Managing the Sourcing Desk
                        • The Recruiting Process Start to Finish
                        • Keyword Selection
                        • Compliance in Sourcing and Social Media
                        • Branding HR Within Your Organization
                        • Build or Buy? Selecting Sourcing Technology and Services
                        • Diversity & International Recruitment Fundamentals
                        • Integrating Sourcing and Recruiting
                        • Metrics
                        • Virtual Teams and Working Remotely
                        • Sourcing Metrics and Organizational Models
                        • Conducting an Internal Sourcing and Recruitment SWOT Analysis
                        • 360-Degree Recruitment Process Evaluation
                        • Managing Sourcers
                        • Managing Virtual Teams and Working Remotely
                        (C) 2012 Shally Steckerl All Rights Reserved. Call us at +1 (678) 221-HIRE